Sector
Fashion
Year
2024
Result
Returns down by a third
The brief
Arbor came to us with a good product and a brand that hid it. The job was to make people look closer, then stay.
What we made
One idea, cropped tight: lookbook, photography and a system the Arbor team can run without us.
How it went
Returns down by a third. The team still uses the toolkit every week.
