Sector
Automotive
Year
2024
Result
2.1M views in launch week
The brief
Vela came to us with a good product and a brand that hid it. The job was to make people look closer, then stay.
What we made
One idea, cropped tight: launch film, photography and a system the Vela team can run without us.
How it went
2.1M views in launch week. The team still uses the toolkit every week.
